14% off
By Desiree Crenshaw

Don't miss out on this great deal.We are extending  our 14% off for one more week.

Hurry up and call in to place your AD, it's exclusive catagory, delivered weekly, always good news and get our 14% special!!

Welcome new Advertisers
By Desiree Crenshaw

Coffee News would like to welcome Holly Hills, New Bean & Little Blessings Cafe!!!

It's a pleasure to have you advertise with Coffee News!

Press Release
By Desiree Crenshaw

Coffee News would like to welcome Hometown Urgent Care to Fenton

One of the fastest growing urgent care companies in the Midwest is coming to Michigan.  Hometown Urgent Care is opening a new center in Fenton.    

illnesses such as flu, cold, coughs and congestion. The Fenton center opens on Thursday, February 2, and is located at 3220 West Silver Lake Road (At West Silver Lake Road and Silver Parkway).

Hometown is a fully-equipped Urgent Care and Occupational Health Center.  It is a full service facility with onsite X-rays, Labs, EKG’s, prescriptions and will offer the most comprehensive urgent care and occupational health services. This includes treatment for minor injuries such as minor fractures, lacerations, sprains, infections and common

Hometown also offers comprehensive health services for employers such as work injuries, physicals, DOT/Non-DOT drug and alcohol testing and specialized testing that is industry specific.

Hometown Urgent Care is open 7 days a week, Monday-Friday from 8:00am to 8:00pm and Saturday-Sunday from 9:00am to 5:00pm. The phone number for the new Fenton  center is (810) 208-7470.

Hometown’s service model is designed to reduce unnecessary workload on Emergency Rooms, save time and money for its patients, provide values to the community and work with the local medical community to provide healthcare where it belongs.

“We work with local ERs across the Midwest to make our quality healthcare affordable and convenient. While ERs are important for life threatening conditions, ERs are over utilized and overburdened with minor injuries and illnesses which can be taken care of in a full-service facility like Hometown Urgent Care,” stated Brian Barberic, Director of Marketing for Hometown Urgent Care.

Mr. Barberic continued, “The average wait time here at Hometown is less that one quarter the wait time for the ER.  The cost can be up to 88% less than the ER, and the co-pay is usually one third of the ER.  Compared to the ER, each visit will save, on average, over $1,000 in healthcare costs.” 

Hometown Urgent Care has many other programs that are offered to the community. “We are very proud of our Primary Care Communication Program,” Mr. Barberic stated.  “It allows your Hometown Urgent Care physician to communicate with your primary care physician for continuity of care. This increased availability of medical services, when the primary care physician is not available after office hours and on weekends, is very valuable to the community.”

Please visit Hometown on the web at www.hometownurgentcare.com or contact Brian Barberic, Director of Marketing at brianb@hometownurgentcare.com  for more information.

Happy Valentine's Day
By Desiree Crenshaw

Be our Valentine

Don't for get to advertise with your sweet Coffee News,that's is offering 14% off all ads!

14% Off
By Desiree Crenshaw

Have you found that "Special" Promotion,look no further Coffee News has 14% Off Ads

New Advertisers
By Desiree Crenshaw

I would like to welcome Fenton Lakes Building & Design,also Holly Hills Manufactured Homes to Coffee News!!!

Valentines Day is coming soon!
By Desiree Crenshaw

Wrap your arms around this Valentine Special!!!!

14% off "We LOVE our Advertisers"

Applefest Is Here In Fenton
By Denise Goerke

It is fall in Fenton and that means it is time for Applefest again.  If you have spent time in the Fenton area during September you know that there is an annual tradition of fun, games, athletics and more that is Applefest.  Hosted by a local parish, Applefest provides 4 days of carnival fun.  This year it begins on Sept 15 and runs through the 18th.  

There are lots of events happening so make sure to check out their website for more information and a full schedule of events.

4 Tips To Improving Your QR Codes
By Denise Goerke

QR codes are becoming very popular and being used in print marketing more and more every day.  Here are 4 tips to getting more from your QR code marketing.

1) Develop a strategy

Just like any other marketing, you want to make sure you have a strategy for this type of marketing. And yes you need to have clear goals defined.  This could be to get users to print a coupon, grow your Facebook followers, grow your email list, etc.  Whatever you want to accomplish, plan for it.

At the same time, understand your audience.  Do they already use QR codes?  Do they know what they are?  These all need to factor into your strategy.  For instance, if this technology is going to be new to your audience, you need to make sure you educate them on what it is, how to use it, etc.

2) Track the effectiveness

There are many ways to track the effectiveness of your QR codes but a simple way is to just integrate Google Analytics into your site.  Make sure it is installed on the pages you are driving users to from the QR code.  Also, make sure that the page you send the QR code to, is only accessible from the QR code.  This way you will know that the number of people visiting that page, are coming from the QR code. 

Bonus: This also helps you track the effectiveness of your offline marketing as well!

3) Format your content for the user

Because QR codes are scanned by smart phones, you know that the majority of these visitors will be visiting your site on a smart phone.  Format the content that they will see first for the smart phone.  This will make sure the user has the best experience possible.  The last thing you want to do is send them to a page that is full of flash elements and won't load.

4) Make sure your codes work

There are a lot of QR code generators out there and many work but many don't.  Some will also produce low quality codes that are hard to scan.  You want to make sure you are creating high quality codes and that you test them to make sure that they work the way you expect them too.

Your web design company or digital marketing firm should be able to assist you with creating these codes.

BONUS TIP: Think outside the box!

Below is a video of how one grocery store is using QR codes to redefine the dreaded task of shopping for groceries!

Marketing During A Recession
By Denise Goerke

It is commonly known in business that you are either growing or shrinking.  It is impossible to keep the status quo.  Across the US we have been in a recessionary time for a couple years now and it is no secret that Michigan has been hit the hardest.

However, now is not the time to pull back on your marketing, just the opposite, now is the time to get better at it.  And no, this does not mean spend more money, I really mean get better, get smarter, make it work harder for you.

This is a great opportunity for people who want to work hard and grow their business.  Start to analyze who your customer is, where are they, where do they shop and how can you reach them.  More and more people are filtering out marketing messages.  It is time to get to them in new manners.  

Coffee News advertising can offer you affordable advertising that puts your ads in front of your audience where they are spending much of their day.  Give us a call at 810-433-7555 today to see how we can help you grow and prosper!